TWO EXPERTS.
TWO DISCIPLINES.
ONE PROVEN
APPROACH.

The world has changed. Business standards are different. And the old marketing tactics no longer work. Let us help you adapt by building a strong Business + Brand foundation that sets you up for long-term success.

GETTING TO THE ROOT OF THE PROBLEM

Our impact sits at the intersection of Business + Brand. Understanding how to move forward means building a strong foundation for both. We help you focus your efforts for the long-term to:

+ Attract and retain the right people

+ Develop a culture that embraces your vision

+ Focus your efforts to improve efficiencies

+ Prevent spin and spend

+ Grow your business effectively

And we’ve proven it works, for decades.

WAYS TO WORK TOGETHER

COACHING

When you’re in need of extra support and looking for experienced direction, we can provide you practical and tailored guidance.

Group WORKSHOPS

Immersive group sessions where we guide you through how to build an aligned and sustainable strategy to accelerate your growth.

1:1 CONSULTing

Providing an objective lens to your business, we develop tailored strategies and plans for long-term success.

AREAS WE SUPPORT

With a tailored approach, we work to meet you wherever you are in your journey. There are three key phases we support:

AUDIT

Understanding your business opportunities:

  • Research 

  • Operations + Workflow

  • Competitive Landscape

  • Employee Engagement

  • Target Audience 

  • Messaging

  • Communication Channels

  • Marketing

ALIGN

Building a strong foundation with:

  • Vision + Mission

  • Purpose

  • Values

  • Product/Service Benefits

  • Positioning

  • Communication 

  • Strategic Focus Areas

  • Priority Planning

ACTIVATE

Bringing it to life with sustainable plans:

  • Employee Experience

  • Customer Experience

  • Business Leadership

  • Content Strategy

  • Brand Execution

  • Leadership Coaching

  • Ongoing Accountability

TESTIMONIALS

  • "I knew that Sue and Ashley would take the time, effort, and care to help understand all the aspects of how we think about our business to ensure we had a Brand Playbook that would strike to the core of who we are."

    Raylene Hill, Owner, RHAD Architects

  • “Sue and Ashley strike a perfect balance. They have a deep understanding of business objectives and how to connect ideas to the big picture. A good idea is great, but a good idea that is strategically aligned to your business is everything.”

    Sylvia Biernes, Co-Founder, Canadian Content Studios

  • "The process was not about applying brand to our business, but instead heightening awareness and elevating the brand that we have been building over the years. "

    Scale-Up Founder

  • "This really feels genuine, not like marketing at all"

    Client Team Member

  • "Love that the process was high energy, fun and engaging."

    Workshop Attendee